Podcasts are a great way to learn new marketing ideas and get fresh perspectives on boosting your business, and we’ve compiled 10 more of the best podcasts for B2B marketers right here, following up on our recent list of “20 Podcasts To Elevate Your B2B Marketing,” and “Now Hear This: 10 Digital Marketing Podcasts to Educate and Entertain.”
These podcasts offer marketing news and insight from the innovators behind some of the world’s top firms, as well as their own stories, plus tips and advice to take your marketing efforts to the next level.
Whether it’s examining emerging trends in B2B marketing or heartfelt stories of life’s business and personal adventures, the hosts and guests on these podcasts have plenty to offer, and we’re certain you’ll find something that strikes your fancy.
Here’s our list of 10 more diverse podcasts that will provide a fascinating array of ideas and trends to expand and improve your B2B marketing efforts, presented in random order.
#1 — The CMO Podcast
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Summary: The CMO Podcast with Jim Stengel digs into the marketing and life challenges faced by today’s CMOs.
Hosts: Jim Stengel
Recent Topics on Tap: Agility: B2B 工作职能邮件数据库 with Purpose, Yoga for Marketing, How Big Brands Can Win Versus Story-rich Craft Brands,
Recent Guests: Lorraine Barber-Miller, Alicia Tillman, Ann Lewnes
Episode Length: 45 – 60 minutes
#2 — Ad Age Marketer’s Brief
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Summary: Ad Age Marketer’s Brief takes a weekly dive into current marketing industry news, utilizing Ag Age’s cadre of marketing connections and reporters.
Hosts: Jessica Wohl and E.J. Schultz
Recent Topics on Tap: Hershey’s head of media dishes on Twitch and other digital plays, Pizza Hut’s brand leader: ‘We’re proud but dissatisfied’, When it comes to marketing healthy food, it’s all about using the right language
Recent Guests: Brent Montgomery, Charlie Chappell, Victor Lee
Episode Length: 25 – 30 minutes
#3 — The Cannes Lions Podcast
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Summary: Offering creative marketing insight from some of the industry’s leading voices, The Cannes Lions Podcast takes the famed marketing event from a far-distant festival to actionable tips delivered on your own device weekly.
Hosts: Philip Thomas
Recent Topics on Tap: What exactly is great customer experience?, How can brands earn the right to be authentically part of culture?, Why is it so hard to prove the value of creativity?
Recent Guests: Monique Nelson, Michelle Melendez, Fernando Machado
Episode Length: 20 – 30 minutes
#4 — A Shark’s Perspective
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Summary: With more than 150 episodes, A Shark’s Perspective Marketing Podcast has featured many of the industry’s top marketers, including a recent in-depth conversation with our own CEO Lee Odden.
Hosts: Kenneth Kinney
Recent Topics on Tap: How Do You Make an Event an Experience, What Is the Human Element of Branding, What Do You Want Your Audience to Remember
Recent Guests: Dr. Carmen Simon, Ellaine Wellman, Lindsay Stewart
Episode Length: 25 minutes – 1 hour
#5 — The Big Story
